It’s not where I am, but where I’m going….
Location apps are big, whether we’re checking in with foursquare or facebook or sharing our location with brightkite or latitude… we’re all getting used to the idea of letting our friends know where we are at certain points in our day. Seemingly building on this behavior, the next wave of hot new apps are less concerned about where we are, but where we are going…
So you’re at your apartment and feel like heading out for a bite to eat, but can’t decide just what. Enter Ditto, the app that focuses on your intention (in this case eating out). Select this activity and the app and nearby users will give you recommendations. If you like what you see, you can give a shout out to where you’re heading, your friends can see this and decide to meet you there!
Ditto is the latest idea of Jyri Engestrom, who cofounded Jaiku, the micro blogging site bought by Google in 2007. Ditto received funding from True Venture and Betaworks, and has been gaining a strong foundation of worldwide users since launching in late 2010.
Words of wisdom from Jyri, the young Finish app entrepreneur “If you can nail the combination of algorithmic and social mechanisms, that’s potentially a Google-sized opportunity”